5 Tips For Content That Creates Sales

Writing a blog post is not always easy but, it is always worth it. Writing content can be a lot of work so take your time. Have patience because your effort will be worth it in the end. Writing a blog post takes more than just sitting down and hammering words out in a stream […]

Customer Personas Can Transform SEO, PPC and Content Marketing

Customer Personas

Whatever you call them, new approaches to creating these fictional characters can transform SEO, PPC, and content marketing. Now, executives and senior managers in the search industry and digital marketing world can’t really be blamed for missing this emerging trend. Unlike Rip Van Winkle, who fell asleep for 20 years, we’ve been losing sleep for […]

Is Content Marketing the Right Choice for My Business?

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  “Is content marketing the right choice for my business?” you might wonder. Content marketing isn’t just one of those trends that come and go in the marketing world. It’s an essential ingredient in marketing success in the digital universe. With a wealth of information at their fingertips, today’s customers come to their buying decisions […]